As sales and marketing consultant we advise businesses on how to develop and execute sales and marketing strategies. These are methods to spread awareness of a product or service to potential customers and persuade them to purchase it. Devising strategies for promoting and selling products or services. We serve as an intermediary between companies and their customers, recommending products and services while ensuring customer requirements are met. As marketing consultant we operate as outside advisor who works with companies to create and implement marketing strategies. Our consultants help to create a detailed marketing plan, determine a business's marketing message, and identify the appropriate marketing mix to get the message out to the target market