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Content Creation & Copywriting

Content Creation & Copywriting
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Tietoja tästä palvelusta

Have the marketing ideas but not enough time or resources to turn them into finished content?

I create clear, customer-focused B2B content and copy that your company can actually publish and use.

I can work from your existing strategy and briefs, or help clarify the audience and message before creating the content.


Content I can create:

  • Website & Landing Page Copy

Clear, conversion-focused copy that explains your product or service and gives visitors a reason to take the next step.

  • Articles & Blog Content

Educational, SEO-supporting, and thought-leadership articles that demonstrate your expertise and address topics your customers care about.

  • LinkedIn & Social Media Copy

Posts for company pages, founders, executives, and subject-matter experts.

  • Social Media Visuals

Visual content to support your social media communication and make posts more engaging and easier to understand.

  • Thought Leadership Content

Content that turns your company's knowledge, expertise, and point of view into useful ideas for your market.

  • Ad Copy

Headlines, messages, and campaign copy designed around a specific audience, problem, offer, or objective.

  • Email & Marketing Copy

Email campaigns, newsletters, promotional communication, and other marketing materials.

  • Customer Stories & Case Studies

Turning customer experiences and results into credible stories that demonstrate the value of your product or service.

  • Sales & Promotional Content

Copy and content that supports your sales process, campaigns, launches, and other commercial activities.


My approach

I don't believe good B2B content starts with:

“What should we post this week?”

It starts with:

Who are we speaking to?

What do they care about?

What do we want them to understand?

What is the best content to communicate that message?

This helps ensure that the content has a clear audience and purpose instead of simply filling a content calendar.

Palvelupaketit

Voit tutustua alta osaajan luomiin valmiisiin paketteihin. Lopullinen hinta ja työn sisältö sovitaan yhteydenoton jälkeen.

Content & Copywriting Package alk.
350,00 €

The exact package can be adapted depending on the type and amount of content you need.

The service can include:

  • Kick-off meeting
  • Audience and messaging review
  • Topic research
  • Content ideation
  • Website and landing page copy
  • LinkedIn and social media posts
  • Social media visuals
  • Articles and blog content
  • Thought-leadership content
  • Ad and campaign copy
  • Email marketing copy
  • Customer stories and case studies
  • Content editing and proofreading
  • One revision round per agreed deliverable

You receive finished, ready-to-use marketing content without needing to manage multiple freelancers for strategy, copy, and content creation.

Palvelun ehdot

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Osaajan tiedot
Marine C
Content Marketer
Helsinki
Englanti, Ranska
Sopimukset
Freedomlyn Code of Conduct
Lue ohjeistus tästä
Tietoa minusta

I help companies turn what makes their products valuable into clear messaging and content that resonates with the right customers.


I’m a freelance B2B marketing strategist and content creator focused on buyer personas, messaging, content strategy, and content creation.


I help companies connect the dots between who they want to reach, what they should say, and what content they should create so their marketing is more focused, relevant, and consistent.


When you work with me, you get both...

Näytä lisää...
Taidot ja työkalut
website_content
storytelling
seo_content
seo_writing
social_media_content
+18
Kiinnostuksen kohteet
Teatteri
Maalaus

Työkokemus

Shine
6/2024 - 12/2025
SEO & GROWTH MARKETING SPECIALIST
<p>Product/service marketed: All-in-one financial platform for SMEs</p><p><br></p><ul><li>Conducted in-depth keyword research to identify high-traffic opportunities and optimized on-page content to rank for competitive search terms </li><li>Performed comprehensive audits to identify issues such as broken links, crawl errors, and slow page speeds, improving site health and boosting rankings</li></ul>
Zervant
10/2019 - 6/2024
GROWTH MARKETER
<p>Product/service marketed: Invoicing software for entrepreneurs and SMEs</p><p><br></p><ul><li>Managed day-to-day website updates and maintenance </li><li>CRO: Conducted A/B tests to optimize ad creatives, copy, and landing pages, increasing signup conversion rate by 100% </li><li>CRO: Led cross-functional A/B tests to optimize the signup rates, improve product activation rates, increase feature adoption, customer retention </li><li>Designed and launched a comprehensive SEO strategy, increasing website traffic by 300% YoY </li><li>Collaborated with product, data, design and customer success teams to support website launches, product improvements, and email marketing campaigns </li><li>Created compelling content (videos, blogs, social media assets, landing pages) </li><li>Monitored paid advertising campaigns across Google Ads and Meta: CPA, CPC, CTR, impressions, and conversion performance to maximize ROI </li><li>Initiated, designed, and executed cross-market demand generation strategy </li><li>Owned competitor analysis: analyzed competitor strategies and industry trends to define competitive advantage </li><li>Led in-depth market research, customer surveys and customer interviews, identifying key pain points to improve the product</li></ul>
Atos IT Solutions and Services
5/2019 - 10/2019
NORDICS MARKETING & COMMUNICATIONS INTERN
<p>Product/service marketed: IT solutions for B2B</p><p><br></p><ul><li>Managed social media campaigns, created internal communications, and developed marketing materials in collaboration with sales and MarCom teams</li></ul>